For real estate agents and brokers, selling fixer-upper homes can be a hectic task. These properties often bear the marks of neglect, with cracked ceilings, worn-out parquet floors, and unsightly stains on the wallpaper. The challenge lies in making these houses appealing to potential buyers without embarking on costly physical renovations.

Fortunately, a solution has emerged in the form of digital interior renovation, provided by virtual staging companies. This innovative approach allows real estate professionals to transform the look of a property without the need for physical remodeling. By sharing property photos and style recommendations, realtors can collaborate with CG (Computer Graphics) stagers to receive realistic images of renovated homes in just a matter of days. In this article, we'll explore the four significant ways in which digital staging can enhance the appearance of properties, all without the need for major financial investments or construction work.

 

1. Creating an Optimal Floor Layout

Prospective buyers and investors often seek homes with open-concept floor plans or desire to remodel small properties to create more spacious living areas. A master bedroom with an ensuite, an expansive kitchen, and an open living room are popular preferences. Achieving these modifications in real life can be both expensive and time-consuming. However, CG stagers can swiftly reconfigure a property's layout within one or two working days using virtual staging software. They can remove walls, seamlessly combining multiple rooms into one, creating an expanded, open area. It's essential to include real photos and existing plans in property listings to ensure transparency and to clarify that the interior renovation design is a virtual representation, not an actual alteration. This virtual remodeling is meant to showcase a property's potential and inspire buyers to envision its possibilities.

 

2. Experimenting with Color Palettes

Virtual interior renovation design offers the freedom to experiment with color palettes with a simple click within CG software. This level of flexibility is a luxury not afforded by physical renovations, where every color change comes at a cost. Real estate agents can confidently entrust architectural 3D artists with their creative preferences, relying on their expertise in interior design and awareness of the latest global trends. This expertise allows them to select trendy colors and shades for virtual staging, creating a distinctive and unique design that sets their listings apart from others with generic and indistinguishable interiors.

 

3. Incorporating Luxurious Textures

In real-life renovations, the use of luxurious finishing materials is often reserved for high-end properties, while middle-class homes and below typically receive more cost-effective treatments. However, in the world of CGI, 3D artists are unrestricted by budget constraints. They can create super-luxurious interior renovation designs for any type of real estate. CG artists frequently select finishing materials from their extensive library, making texturing a fast and seamless process. However, custom textures may require more time and effort, which can affect the overall cost of the CG renovation. This approach ensures that even more modest properties can be presented with a high-end, visually appealing appearance.

 

4. Introducing Trendy Furniture, Appliances, and Decor

Virtual interior renovation design makes it effortless to replace outdated furnishings with modern, stylish pieces. This transformation extends beyond furnishings to include bathroom and kitchen fixtures, lighting, interior art, and even the smallest decor items. CG artists begin by removing existing objects from photos using graphic software like Photoshop. They then select ready-made 3D furniture sets from their extensive 3D library, customize them to fit the space, incorporate 3D models into the scene, and render the final image. Once visualizations are complete, CG experts carefully integrate the new furniture into the property photos, creating a seamless and visually appealing presentation.

 

Closing Thoughts

Collaborating with CG artists for virtual interior design and renovation empowers real estate agents to improve properties without incurring additional expenses. CG experts can make minor enhancements to problematic areas or undertake comprehensive transformations, including layout modifications, color palette adjustments, and the replacement of finishing materials and furniture. With virtual design at their disposal, real estate professionals can showcase a property's untapped potential and tailor their offers to specific target audiences. This innovative approach not only simplifies the selling process but also maximizes the appeal of fixer-upper homes in the eyes of potential buyers.

 

 

Author bio:

Christie is a passionate and creative content marketing specialist at Styldod with a knack for crafting engaging and informative content that resonates with real estate agents and readers who are looking for content on interior and exterior design as well as design tech. She has a strong understanding of the real estate industry and is always up-to-date on the latest trends and best practices in the world of interiors, architecture, and content marketing.