Small Business Enterprises:
In every country, there are small business enterprises. These small business
enterprises are very important for many a reasons. The first
reason is that these business enterprises provide employment
to a great many number of people. One would be surprised to
know that out of every three jobs created in the United States,
two are created in the small business sector.
The other reason why small business enterprises are important
is that these contribute greatly to the gross domestic product
of the country. Though the output of any single small business
enterprise is not very large, but it is the large number of
such enterprises in any country that make their total contribution
considerable. This is the reason why the government of each
country puts so much emphasis on the development of small business
sector.
The Achievements:
All the big business houses that we see today started as small business enterprises many years back. By virtue of persistent efforts and great leadership, these enterprises have managed to rise to such heights. No doubt, these achievements are a great source of inspiration for the small business enterprise and they should follow the footsteps of these successful businessmen. Thus, a need is felt for a medium through which the small business entrepreneurs can know about these achievements and how the success was achieved. Though there are many such mediums like the seminars, conferences etc which is attended by the small business entrepreneurs and the business tycoons, the reach of this medium is not very extensive. One medium that has an extensive reach and which has been inspiring the small business entrepreneurs for the past many years is the small business magazines. Let us discuss about it in our next part of discussion.
The Small Business Magazine:
There are many such magazines that are available all over the world. These
business magazines have been the great source of inspiration
for the small business entrepreneurs. The advantages that a
small business entrepreneur has when he reads such magazines
are:
Interviews: The business magazines contain the interviews of various business tycoons all over the world. By reading these interviews, a small business entrepreneur comes to know how that person started off as a small business entrepreneur. It also apprises him of all the problems that were encountered by that business enterprise and how the person gained over those problems. It also tells how the finance was arranged and put to the best possible use. As is well known to all of us that it is not necessary that a business enterprise earn profits in all the years. Many big business houses of present times incurred losses for years together. The business magazine also tells a small business entrepreneur, how the losses were converted into hefty profits by means of persisted efforts and belief in oneself. So, I am not at all doubtful in saying that these magazines are the biggest source of inspiration for all the small business enterprises. Also, the successful businessmen are able to comprehend the environment in any country better than any other person is. There is always an advice that is given to the small business entrepreneur by the business tycoons and it is definitely a source of information for them. On the basis of this advice, they can take many decisions very easily or can recall the earlier decisions taken. Thus, going through such interviews is same as talking to such businessmen one to one. Thus, a small business entrepreneur should always read such interviews. It also inspires him to excel in his endeavors so that his interview is also published in the business magazine one day.
The other advantage of reading the small business magazine is that a small business entrepreneur is able to understand about the various developments in the various fields. For example, if there is a change in the policies regarding the export, import etc of any country, a small business entrepreneur can easily use this information for the benefit of his small business enterprise. There is also information about the labor laws; tax structure etc in such business magazines and a person can easily avoid any discrepancy that might occur in his small business enterprise relating to such matter, by reading these magazines.
A person would always try to explore more and more opportunities to diversify and expand his business. All such information is provided in such business magazines and a small business entrepreneur should read the magazines for this reason also. If you are a very ambitions entrepreneur, the small business magazine is must for you.
The political situation in any country is very much important for all the business activities carried on in any country. If there were any political instability, the business would definitely be affected. All this information is provided in such business magazines and a person may take decisions based on this information, especially in the cases where the small business enterprise is engaged in making exports to other countries.
All the latest trends in the technology are given in the business magazines. A person can easily update himself of the various such developments and can also upgrade his small business enterprise. Any business enterprise that does not keeps pace with the emerging technologies, lags behind in the race. So, a small business entrepreneur should read the small business magazines.
There is also a question and answer section in such business magazines. It contains the answers to the various kinds of questions put up by the small business entrepreneurs through various mediums like mails, emails etc. The various successful businessmen and the editor of the magazine on the basis of their experience and knowledge answer these questions. This helps a small business entrepreneur to take the decisions accordingly. The other persons reading it also benefit in a great way. So, it is a type of free business consulting.
Thus, it can be rightly said that there is no reason why a small business entrepreneur should not read the small business magazine. There are so many benefits of reading such magazines that no person can afford to miss such magazines.
Do you read small businesss magazies:
If you are a small business entrepreneur or wish to become that, I have got
a question for you. It is do you read a small business magazine
If your answer is yes, I am really very happy for that. But
if your answer is no, I must say that you are committing a big
mistake. There are so many advantages of reading small business
magazines, as discussed above, that it can help you in becoming
successful businessmen. There are many business magazines available
in the market like fortune, business week etc, that you can
easily get one. So, start reading a small business magazine
today.
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