While there is no denying that business card arent all that expensive, they can be quite challenging. Fact remained that you have to go to all the trouble of deciding what to put on them, either designing them or getting someone to design them for you, and then taking the finished design to the printer.

And whats more then you have to do it again every time you change your phone number, job title or whatever! So the question now arises: Why go through all that Whats the point in all that

Well, in simple terms there are lots of good reasons why you should carry business cards with you wherever you go. First and foremost, its a way of giving out all your contact details quickly and easily you dont have to worry about scraps of paper and pens, and you dont have to worry about giving your email address out to someone over the phone later on, because its all there on the card.

It is worth mentioning in this regard that having business cards to hand also shows that youre not just some cowboy youre serious about what you do, youve invested in it, and youre a professional. Always remember that when someone is on the fence about you, a good business card can convince them that youre worth trusting.

In case if youre going to a tradeshow, conference or fair, business cards are very important, as youre likely to meet hundreds or even thousands of people and have masses of half-remembered conversations. On the other hand if you use business cards well by making notes on the back of them saying what you spoke to the person about, it can help you to get much more out of these kinds of events than you otherwise would.

If experts are to be believed, giving business card to people makes them much more likely to give you theirs in return, which can be very useful if you really want someones details, giving them your own first creates an obligation, unless theyre planning to cause a scene by handing your card back.

Furthermore once youve decided what to put on your business cards, you still have plenty of decisions left to make. The question arises: Are you going to design them yourself or get a professional In addition are you going to print them on a home printer, in a shop, or order them over the web Fact remained that all these questions tie together in various ways to make a surprisingly complicated decision. Theoretically speaking what you choose will ultimately depend on what your priorities are.

In addition when it comes to whether you should hire a designer to design your business cards, dont get pressured into doing anything you dont want to do. On the one hand, it is worth remembering that business cards with stupid fonts and terrible clipart can easily put people off you but on the other side of the coin, if you keep your card plain and conservative, but still use bold shapes and colors, you can produce something very good even on a DIY system.

In case if you go to a shop you may find yourself pressured into hiring a pro, while if you order over the web, youre more likely to find an easy interface that will produce your cards for you. It is worth mentioning in this regard that some online ordering sites even have special flash interfaces that will guide you through adding colors, choosing appropriate fonts, putting the right details in the right place and all the rest of it. More often than not these services can often be very good value for money, considering that they also tend to do the actual printing cheaper than a shop.

Though, the downside of not using an actual, physical print shop is that you may have to wait a few weeks for your business card to turn up and its always in those few weeks that youre left wishing you had some cards. According to experts, the best solution is to get your business cards made online on the cheap using an easy web interface, and then use temporary, home-made cards until the real ones turn up.

In theory, high quality business cards without full-color photographs are normally printed using spot colors on sheetfed offset printing presses. Moreover some companies have gone so far as to trademark their spot colors. In case if a business card logo is a single color and the type is another color, the process is considered two color. It is worth pointing that more spot colors can be added depending on the needs of the card.

If experts are to be believed, to simulate the "raised-print" effect of printing with engraved plates, a less-expensive process called thermography was developed that uses the application of a plastic powder, which adheres to the wet ink. In simple terms, the cards are then passed through a heating unit, which melts the plastic onto the card.

On the other hand full color business card , or cards that use many colors, are printed on sheetfed presses as well; though, they use the CMYK (cyan, magenta, yellow, and black) four-color printing process. Furthermore screens of each color overprinted on one another create a wide gamut of color. However the downside to this printing method is that screened colors if examined closely will reveal tiny dots, whereas spot color cards are printed solid in most cases. In an ideal scenario spot colors should be used for simple cards with line art.

Below find some terminology in reference to full color printing:

* 4/0 - Full Color Front / No Back

* 4/1 - Full Color Front / Black